coupons

Date Posted: 01/10/23

NCP In the News: What’s the Deal with Coupons?

Like many people, I love coupons! I’m just so bad at remembering to use them! I’ll sometimes sit down on a Sunday morning with a nice hot cup of coffee and some newspaper inserts. I’ll cut out and organize all the coupons that I think I’m going to use, only to put them in an envelope and leave them on my kitchen counter when I go shopping, lol. Thank goodness for digital coupons that I can access on my phone.

 

I’m also always on the hunt for discount coupon codes or free shipping offers before ordering anything online. I will always look for a deal before I order anything!

 

Coupon Fun Facts

In an article on creditdonkey.com, they shared some interesting coupon usage statistics. Let’s take a look.

 

  • 45% of consumers report using coupons often, if not always.
  • 62% of consumers check store circulars for coupons to match items on their shopping list.
  • 93% of consumers use paper coupons while 75% use paperless coupons.
  • 67% of consumers made an unplanned purchase solely because of a coupon or discount.
  • 81% of consumers would take additional action, such as enrolling in a loyalty program, to redeem a rebate or coupon.
  • 50% of consumers use digital coupons while shopping in-store.
  • 82% of consumers redeem a digital coupon within a week of being clipped and 30% redeem these within a day.

 

Want to learn more about how to report coupons and deals as an NPC panel member?

 

Read full post

 

 

Previous Post:

Make the Most of Your NCP Panel Membership

 

 

NCP panel members represent consumers all across the country by sharing their shopping experiences and opinions. If you’re not a panel member and you’re interested in joining NCP to share your shopping experiences, earn great rewards, and influence what you see on store shelves, click here or go to the Join NCP section of the blog!